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Ideation, creation, overall look and feel and production of the Westfield Direct and Gift Guide campaigns for all 43 Westfield centres. This included creating 90+ assets of static and motion for Westfield Direct and in-centre.

The integrated campaign appeared across YouTube, Meta, Instagram, TikTok, In-centre Smartscreens, DDIR screens, Tallboards, Hoardings, Website, podcasts and more.

WESTFIELDCHRISTMAS 22

WESTFIELD CHRISTMAS 22

WESTFIELD
CHRISTMAS 22